100 methodologies and approaches used in Cognitive Metaphor Analysis (CMA) — the study of how metaphor shapes thought, language, and culture. These methods are drawn from cognitive linguistics, discourse analysis, psychology, AI/NLP, and cross-cultural studies.
100 Methodologies in Cognitive Metaphor Analysis
Conceptual Identification & Mapping
- Metaphor Identification Procedure (MIP)
- MIPVU (Vrije Universiteit adaptation)
- Source-Target Domain Mapping
- Image Schema Mapping
- Primary Metaphor Theory Analysis
- Conceptual Blending Framework
- Frame Semantics
- Embodied Cognition Analysis
- Ontological Metaphor Identification
- Structural Metaphor Mapping
- Orientational Metaphor Analysis
- Container Metaphor Framework
- Force-Dynamics Mapping
- Lexical Conceptual Structure (LCS)
- Corpus-driven Mapping Discovery
- Mapping by Semantic Field Clustering
- Folk Theory Inference Mapping
- Source Domain Lexicon Compilation
- Target Domain Collocation Charting
- Lexical Priming in Metaphor Formation
Discourse & Contextual Analysis
- Critical Discourse Analysis (CDA)
- Metaphor in Political Discourse
- Narrative Frame Analysis
- Pragmatic Inferencing
- Situated Meaning Analysis
- Intertextual Metaphor Tracing
- Discourse Metaphor Identification
- Rhetorical Move Analysis
- Ideological Framing through Metaphor
- Metaphor Anchoring in Genre
- Dialogic Metaphor Tracing
- Interpersonal Meaning Analysis
- Evaluative Metaphor Contextualization
- Conversational Metaphor Usage
- Metaphor in Argumentation
Corpus-Based & Computational Methods
- Corpus Linguistics Keyword Analysis
- Sketch Engine Collocation Graphs
- Concordance Line Review
- Word Sketch-Based Mapping
- Distributional Semantics for Metaphor
- Semantic Vector Space Models
- Topic Modeling in Metaphor Corpora
- Automatic Metaphor Detection (e.g., MetaNet)
- Machine Learning for Metaphor Classification
- Dependency Parsing for Metaphor Patterns
- Semantic Role Labeling
- Part-of-Speech Tagging with Metaphor Indicators
- Named Entity + Metaphor Co-occurrence Analysis
- Keyword in Context (KWIC) Metaphor Scans
- Bootstrapping Metaphor Patterns
Cross-Cultural & Cognitive Comparison
- Contrastive Metaphor Analysis (e.g., English vs. Chinese)
- Cultural Model Mapping
- Emic-Etic Framing in Metaphor Studies
- Source Domain Convergence across Cultures
- Gesture-Metaphor Cultural Alignment
- Bilingual Corpus Comparison
- Conceptual Metaphor Equivalence Studies
- Interlingual Metaphor Equivalence Testing
- Conceptual Fluency Testing
- Translation Shift Analysis in Metaphor
- Metaphor Universality vs. Relativity Testing
- Lexicalization Pattern Comparison
- Experimental & Psychological Approaches
- Priming Experiments (Lexical or Conceptual)
- Metaphor Comprehension Tests
- Metaphor Elicitation Tasks
- Response Time Measurement
- Metaphor Interference Tasks
- Eye-Tracking in Metaphor Processing
- fMRI/EEG Brain Imaging Studies
- Think-Aloud Protocols
- A/B Testing of Metaphor Impact
- Memory Recall with Metaphor Variation
- Reaction Time with Visual Metaphors
- Emotion-Attitude Shaping via Metaphor
- Conceptual Affordance Judgments
- Psychological Scaling of Metaphorical Coherence
Multimodal & Visual Metaphor Studies
- Visual Metaphor Identification in Advertising
- Gesture-Metaphor Alignment
- Film/TV/Media Metaphor Deconstruction
- Layout & Spatial Metaphor in UI
- Sound Symbolism & Audio Metaphors
- Motion/Animation Metaphors in Infographics
- Semiotic Multimodal Mapping
- Digital Media Visual Framing
- Billboard & Commercial Metaphor Evaluation
- Meme & Internet Culture Metaphor Tracing
Applied & Theoretical Extensions
- Metaphor in Education (Instructional Design)
- Health Communication Metaphor Evaluation
- Legal Language Metaphor Analysis
- Scientific Communication Metaphors
- Economic/Financial Metaphor Use
- Ecological Metaphor Reframing
- Religious Language Metaphor Typology
- Social Media Metaphor Analysis
- Marketing Strategy via Conceptual Metaphor
- Political Campaign Framing
- Brand Metaphor Identity Design
- Business Strategy Framing Models
- Therapy and Counseling Language Metaphors
- Artificial Intelligence Language Metaphor Integration